Kenneth Cole and Zoraab both sponsored giveaways for the Luis Rojas Fundraiser that took place at Baker Street Pub following the Tournament at Chelsea Piers.


The Luis Rojas Foundation is a not-for-profit charity that sponsors after school soccer programs in local New York City schools.  The Cup’s proceeds currently cover the coaching and equipment for three schools in New York City, and it is continually expanding.


Here are some highlights from tournament after-party raffle:

The prize a sock drawer starter kit...


The MC calling the raffle number....


... And the winner is Kenneth Sebuganda!



Kenneth Cole and Zoraab continue to support the Foundation as gold sponsors of the next women's tournament scheduled on August 25th, 2012 at Chelsea Piers in NYC.  

Be on the look out for the Sock connoisseur, I'll be there ready to play!  There will be an after party at Baker Street Pub with giveaways for women this time around.  We'll be hand selecting our sock drawer starter kit for a raffle winner from zoraab.com!


The Sock Connoisseur

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With Father's day just around the corner - now might be the time to help him update that sock drawer!  zoraab.com has launched their Sock Drawer Starter kits designed for every Dad in mind.  Each of the kits come in 4 and 6 pack kits. Prewrapped and selected, makes for an easy and useful purchase - just the way Dad would advise.

The Classic Sock Drawer Starter kit - for the sophisticated, dress sock only kind of Dad


The Relaxed Sock Drawer Starter kit - for the Dad who's always on his feet


The Comedian Sock Drawer Starter kit - for the Dad who is both fashionably and personality wise loud (my personal favorite)


The Sporty Sock Drawer Starter kit - for the active Dad always on the go from the casual work out, to the more intense runs, bike riding and trekking this 6 pack or shall we say 10 pair pack has it all.


And finally The Assorted Sock Drawer Starter kit which will really equip those soles for a versatile lifestyle and wardrobe. 



As always, it's always in the details! Wishing every Dad out there a very Happy Father's day :)


The Sock connoisseur 

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As most civilizations with a rich ancient history strive through the struggle to move forward and evolve, when they succeed, the blend of the new and the old is a revolutionary place at which they arrive.

Take the Shanghai Restoration music album by Dave Lang; it integrates ancient traditional chinese instrumentals and blends them with electronic sounds and music created by more modern instruments -  not only does the album revive the past, but it breathes new life into the old.



The same applies to Shanghai based artist, Hong Yi's (aka Red) work which I came across in both the NY Times and WSJ. 


The portrait is of a famous Chines film director, Zhang Yimou. Yi spent over 3 weeks on the project using white, black and grey socks.

The insight that I had gained from a simple music album (Shanghai Restoration as mentioned above) was now being fleshed into a fuller perspective on most ancient civilizations' struggle. The perspective on evolution through the revolution of art and music.  


Yi originally from Australia described her inspiration:"When I first moved to Shanghai, I stumbled upon an old residential alleyway and saw bamboo sticks poking out of windows with laundry hanging onto them, waving in the air.  to me that was incredibly beautiful.  And the amazing thing is seeing something so traditional in a modern, pumping city like Shanghai."


An unconventional portrait in a conventional setting, being the sock connoisseur I am, I am completely taken with the magic that is captured in this portrait involving, oh you know over 500 pairs of white, grey and black quarter crews.  An innovative way to capture the essence of life of one man, but that reminds us all of our own humanity.

The details captured both on each sock and the canvas altogether, is truly beyond words. The facial lines come together to create, raw expression.


Who knew socks could help provide a canvas for an evolving civilization's story!


As always - its always in the details :)

The Sock Connoisseur

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Spring is in the air! After a yo yo winter weather season, its time to strap on those knee highs (or some sexy crews for you guys) and frolic about your nearest concrete pavement. With Fashion week back in February already telling us what to wear for the Autumn/ Winter season, let's take a moment to rewind to Fashion week back in September 2011. Here are some sock highlights as you begin to think about those sock details for your spring / summer wardrobe:

Women

  • Colors: Bright colors, Eggplant, Emerald Green, Mustard and Orange, and as you see below blues / aquamarine
  • Styles: Knee highs and thigh highs are really in, be it from a cotton fabric to silk
  • Prints: Polk dots, checkers
  • Debut Brands: Yuma Koshino although Marc Jacobs definitely did some interesting experimenting with knee highs

Just to capture a few of my favorite looks:

 
     
Featured in: New York Times          
 
Featured in: Harpers Bazaar

            
Featured in: Harpers Bazaar  
 
        
Featured in: Vogue Mexico
 

Men

  • Colors: All of them, Sock brands have really redefined the sock from an after thought to really completing an ensemble
  • Styles: No shows, easier wear with your loafers
  • Prints:  Stripes and Dots but with a new interpretation 
  • Debut Brands:Happy Socks all the way

Just to capture a few of my favorite looks:

    
Featured in: Vogue                 


 
Featured on Happy socks                                                                          


As always, its in the details ;)

The sock connoisseur

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